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Home » Apparel Group’s TOMS Middle East introduces Earthwise

Apparel Group’s TOMS Middle East introduces Earthwise

by Mohammad Ghazal

Apparel Group’s TOMS Middle East®, introduces Earthwise™ products that are designed with the planet in mind on World Earth Day.

In order for a product to be considered Earthwise™, at least one of its main components must contain more sustainable materials, and at a minimum percentage. TOMS believe sustainability is a journey, not a destination.

TOMS aim to source 100% sustainable cotton by 2025. They’ve made significant progress towards this by introducing recycled cotton in their most popular and iconic style shoe – Alpargata.

All their Earthwise™ products are 100% plastic free and have switched their samples to use 100% recycled LDPE polybags.

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