Home » The Zubair Corporation announces launch of ‘The Zubair Connect’ initiative

The Zubair Corporation announces launch of ‘The Zubair Connect’ initiative

by Madaline Dunn

The Zubair Corporation has unveiled its latest initiative, The Zubair Connect. The programme aims to catalyse collaboration between the public and private sectors, encouraging partnerships to address socio-economic challenges and discover growth opportunities.

The Corporation shared that through The Zubair Connect, it aims to leverage its expertise, resources, and networks to create impactful initiatives that address key challenges and opportunities outlined in the Sultanate of Oman’s Vision 2040.

It noted that it serves as a platform for facilitating strategic alliances between government entities, businesses, academia, and public sector entities.

“By bridging the gap between various stakeholders, the initiative seeks to unlock synergies, foster innovation, and drive sustainable development across multiple sectors,” it said.

The launch event was attended by decision-makers, industry specialists, and stakeholders from both sectors.

Speaking about the programme, Niels Bormans, Group Chief Executive Officer of the Zubair Corporation, said: “The increase in technological forces has led to noticeable and rapid changes in the world, and despite the challenges imposed by the Covid-19 pandemic, emphasising the importance of innovation and local value addition in an increasingly technology-driven world. The next editions of The Zubair Connect will focus on several key areas aligned with Vision 2040 priorities, including economic diversification, human capital development, environmental sustainability, and social welfare enhancement.”

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