UAE-based atmospheric water generation (AWG) technology company A1RWATER has announced the new strategic appointments of Pete Carr as CEO of A1RWATER – Americas and Ryan Bibbo as Chief Operating Officer (COO) – Americas.
According to the air-to-water company, the appointments are part of its growth strategy in the Americas, with Carr and Bibbo leading efforts to develop water solutions across the region.
The company will also introduce a first-of-its-kind consumer product designed specifically for the US market.
“A1RWATER is fundamentally changing how water is sourced and delivered,” said Carr. “Our focus is on leveraging the advanced technology the A1RWATER team has engineered in the UAE over the past six years to create long-term, impactful solutions for consumers and businesses. With a focus on innovative solutions, we’re set to prove that advancing sustainability and driving profitability can coexist — making a real difference for both businesses and the world.”
According to a recent Insights report from A1RWATER, freshwater demand will surpass supply by 40 per cent by 2030. Moreover, by 2050, every country in the Middle East and North Africa (MENA) is projected to live under extremely high water stress.
“We are incredibly proud of the positive impact our technology is making not only in the Middle East but also as we expand globally. A1RWATER’s innovative solutions are transforming the way communities access clean water, and our commitment to sustainability is at the heart of our mission. As we enter new markets, we look forward to collaborating with local partners to address water challenges and contribute to a more sustainable future for all,” said Alex Guy, CEO & Founder of A1RWATER.