Home » MBSC joins local and global partners to support family enterprises in Saudi Arabia  

MBSC joins local and global partners to support family enterprises in Saudi Arabia  

by Madaline Dunn

Prince Mohammed Bin Salman College of Business and Entrepreneurship (MBSC) and its MBSC Observatory for Entrepreneurship, Sustainable Innovation & Family Business are partnering with local and international partners to provide training modules focused on Family Enterprises in Saudi Arabia, it has been announced.  

Unveiled during the event “Unlock Legacy, Foster Innovation: Navigating the Future of Family Business,” organised by Prince Mohammed Bin Salman College, the primary partnership involves an agreement with ‘The National Center for Family Business (NCFB) to:

  • Develop training modules, 
  • Collaborate on research, 
  • Create Arabic content, 
  • Provide entrepreneurial support, 
  • Organise events, 
  • Establish a Saudi Family Business Executives Club, and
  • Facilitate knowledge exchange between centres.   

This was signed by Dr Ayth Al Mubarak, CEO of the centre, and Dr Zeger Degraeve, Dean of Prince Mohammed bin Salman College. 

The second partnership with the STEP Project Global Consortium aims to cooperate on training programs, research, and local content creation for family enterprises, provide entrepreneurship and business development services, collaborate on organising events, and share knowledge to access resources and experts for mutual goals locally and internationally. 

Dr Rodrigo Basco, Chairman of STEP and Dr Zeger Degraeve, Dean of Prince Mohammed bin Salman College, signed the agreement. 

Dr Degraeve commented: “We at MBSC are proud of the outcomes of the event and the partnerships signed. Events like this embody MBSC’s steadfast commitment to world-class education, aligning seamlessly with HRH MBSC’s vision for national priorities, particularly the advancement of the educational system. The college stands as a beacon of excellence and quality, playing a pivotal role in shaping a vibrant society and a thriving economy.” 

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